[2011.07.27] KARA appeared on the U.S business news Bloomberg

[kara4life 37]

KARA appeared on the U.S business news “Korean companies’ prices is on the rise due to K-pop”

KARA is attracting attention in the midst of rising prices of Korean home appliances due to the Korean Wave.

According to the famous business news Bloomberg, the korean manufacturers are winning over some Japanese consumers.

Many Japanese consumers used to feel reluctant about buying products made in neighboring South Korea, but K-pop turned the game around.

Bloomberg posted the picture of the girl group KARA with this article. LG hired KARA, a female Korean dance and music group, to appear in advertisements in Japan for its Optimus smartphones because they are popular among young women, whom they are targeting.

Bloomberg speculated that this phenomenon was due to a sense of kinship that the consumer feels which leads them to buy the product when the music group whom they favor advertises or uses that product.

Bloomberg is a company established in 1981 by Michael Bloomberg in New York, and is a trusted company in analyzing financial markets, and economies.

Source: Moneytoday from Nate

credit : ilnungcha @ korea.com

Original article on Bloomberg http://www.bloomberg.com/news/2011-07-25/k-pop-stars-lure-japanese-consumers-to-buy-samsung-lg-goods.html

[Kvanne 2]

he he~ The power of Kara's Influence!!!

Daebak!!

Thanks for sharing this!!!

More exposure for Kara~

[siushan 1]

hahaha KARA is really well-known hallyu star!!!!

the representative ;p

glad to see all the ppl around the world know our cute n pretty KARA♥

[kimngocnguyen06 5]

Wow, power of KARA. They get recognized if it American televsion, that is awesome. KARA representative. So can we hope that KARA would get like a special award in japan, for spread the love. I guess dbsk got the japanese ppl interested in kpop, while KARA got japanese ppl interested in kpop applications and stuff. I guess if you a really good korean artist in japan, then you would at least spread something in japan.

[Bishou 0]

wow, so proud of the girls <33

[Princesa_B 0]

yeah! im glad kara is getting more good publicity

if kara is selling it of course people are going to buy it even that red vinegar

[AZN13TC 3]

AWESOME!!!

who wouldn't fall in love with Kara

thanks for sharing the news

[smileyying 36]

wow great!!

now in the US!! I really hope they can know this news too so they can be really proud of themselves@

[red4summer 8,513]

so the next step is to engage kara into electric appliances? and then samsung to table a better deal?

can't imagine what if car motors are being targetted as well. oh no, korean air too. heehee.

[superkara 1]

I'm really proud of the girls <3

They've come so far they deserve every inch of fame.

[xoranaa 4]

This proves how big our girls' influence in Japan. Wow!

They even made it to this US business magazine, this is just wow!

[DSPhwaiting 0]

the power of KARA!!!

yeay for them!!!!!

Kara hwaiting!!!!

[hamgirl 1]

wow~ KARA publicity.. Thanks for sharing~ this is such an awesome news!! <3

[KARAandME 34]

that's so impressive!

Kara is getting more popular now T^T I'm so proud to be Kamilia...

[katherine11 0]

KARA has really gained popularity even in the West...

And they now appeared in a US business news! Daebak!!!

[joyfulkara 1]

WOW!!! AMAZING!!!

that's the power of KARA

KARA JJANG!!!

[Haemi-mancer 506]

so the next step is to engage kara into electric appliances? and then samsung to table a better deal?

can't imagine what if car motors are being targetted as well. oh no, korean air too. heehee.

they already have LG which is just as good as Samsung. which has IU now anyway, at least domestically. also it seems there is more competition for samsung, so it might be safer to stay with LG. :shrug:

appliances would work too. you got nicole in the kitchen, maybe seungyeon doing laundry, gyuri cleaning with vacuum, jiyoung raiding the fridge, hara chilling and watching movie on large tv.

[BlackSwordsWoman! 53]

yey! more advertisements for KARA. I really hope people in the states get interested in them! That way they could come to America!! LOl

anyways im really happy that they've appeared in an American news! keep up with the good work girls!!

GO GO KARA & KAMILIA FIGHTING!

[red4summer 8,513]

appliances would work too. you got nicole in the kitchen, maybe seungyeon doing laundry, gyuri cleaning with vacuum, jiyoung raiding the fridge, hara chilling and watching movie on large tv.

this is a brilliant idea/setup! hahah!

i do hope lg can see bigger pictures with kara.

[gyuriFTW 1]

Wow great stuff. KARA is an economic force to be reckoned with.This is only the beginning. The power of KARA cannot be denied!

[MizuiroKaze13 3]

KARA has really gained popularity even in the West...

And they now appeared in a US business news! Daebak!!!

If you read the news article carefully you'll know that it isn't about KARA's popularity in Western countries.... it's about the Japanese buying Korean products due to the recent Kpop boom in Japan. Just saying(:

Nonetheless, i'm VERY VERY happy for the girls. Bloomberg is such a huge company and for them to feature KARA just shows how popular our girls are. Best ####ing 5 indeed!<333

Edited August 3, 2011 by MizuiroKaze13

[Dolla 168]

so the next step is to engage kara into electric appliances? and then samsung to table a better deal?

can't imagine what if car motors are being targetted as well. oh no, korean air too. heehee.

haha electronics sell (esp international ones like LG). KARA just have so many potentials untapped!

they DO sell flavoured oxygen in compress bottles in Japan, learned it from a news article /in Sunday school wtflol/

"Japan, seriously?!"

[Emily 0]

KARA jjang n always jjang! im so proud.KARA n KAMILIA fighting!

[MIKee 1]

Wahhhh!!! Kara is really getting popular now...

I'm so proud~~~

[iwantkara 0]

Topple down the triopoly (SM, YG, JYP)! Make way for DSP! KARA making big waves in Japan, Asia... next world domination! Look out!