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      [NEW] Member Solo Activities Subforums!   03/11/2017

      Hey Karaholic! Since all of the members are now with different agencies, we thought it'd be appropriate to create new subforums so members can stay in touch with their activities. Please try to post here from now on with future updates and events.  Here are the new subforums we've created:
      Park Gyuri: http://www.karaholic.com/forums/index.php?/forum/158-park-gyuri-solo-activities-motion-media/
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mae

[2011.09.04] KARA's Unique Marketing Strategy for "Step" Catches Attention

23 posts in this topic

h1C1k.jpg

For the first time in 10 months, KARA will be making their comeback with their third studio album, "Step," due for release on September 6!

KARA has also launched the "KARA Channel" with YouTube for this promotion cycle in particular, adding anticipation for their impending comeback. Through their official YouTube channel (DSPKara), KARA will be kicking off on September 7 with a live feed of themselves at an opera gallery in Chungdam-dong.

Through their channel, KARA will also be releasing 'D-DAY 30' clips of footage of their rehearsal room, the set of their music video filming, and their self-cameras taken during their stay in Korea and Japan.

Their unique marketing style has been praised for being innovative and fun, as well as including fans along every step of the way leading to their comeback.

CR: SOOMPI

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is kara the first in k-entertainment industry?

while every kamilia wants dsp to be innovative and creative for good causes, let's not forget to be patient too.

it may take years for some, but it's coming..

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DSP potentially doing something smart and innovative? Who'd have thought it? Whether it works or not still has yet to be determined, but as a fan having more KARA material can only be a good thing.

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Agree :-) in my opinion, nice things is worth waiting for. Like long queues outside a famous restaurant :-) Kara hwaiting!!!

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Great stuff. Can't wait for this one! Its gonna be interesting! Esp. when they will be broadcasting live on youtube :thumbup:

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DSP is improving! :thumbup:

i hope they can take good care of their artists now..

DSP, if u make KARA happy... u make KAMILIAS happy too!

good job DSP!

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DSP did something right, I glad that the promotion is going fully all out. If they kept doing something like this for KARA and rainbow. DSP may be in compete with the bigger enternament companies

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DSP has really changed, it's surprising!

I'm glad everything ended up being for the best.

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i hope there will be eng subs as well for us international fans.

btw, they are gorgeous in that picture ^^ love nicole's hair

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I can't wait to see Kara back on stage again!

I hope they win triple awards, so DSP decide to extend the promotion time!

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Whoever DSP hired to better promote their artists needs a big, fat raise cause they are doing a GREAT job of getting KARA out there and getting people more and more excited about their comeback. Hopefully this is just the start of great things to come, and that they continue to do this for all their artists :)

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Some time ago i felt proud for KARA and ashamed of DSP but now with all this big renovations DSP is making im starting to feel much better about DSP! im glad that the youtube channel of our lovely five is getting rather popular! i just hope someone put some eng sub for us, overseas kamilians!

btw i just checked out "Step" MV and it was just so great! *tears of bliss* c'mon let's get a 100000 views! yey!

STEP IT UP KARA & KAMILIA! FIGHTING!!!

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I can't wait for the new album to arrive haha

Its been so long since the previous 1

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Well, I think it works...

giving fans what they want is a good strategy..

Anyway, I'm impressed with DSP now, they're having a "strategy" already~~~

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It's surprising to see that DSP finally changed. Hopefully this is the good starting.

I wish for KARA to win awards for this new album.

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yeah they have a great strategy for promoting this album.

hope the DSP & Kara will have great successful for this :D

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DSP's all out promoting Kara now.. of course, our girls deserve only the best from their company.. we all know how important Kara is to their company so they should treat them well, as in really really well

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KARA fighting!!

DSP really doing sumthing...

keep it up~

can't wait for them :thumbup:

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Yay. I never knew DSP was so creative. They should done this long time ago. Hope Kara make tour concert around the work so they can boost their fan base and spread Karalicious. :thumbup:

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