[2015.01.14] KARA become Coreana cosmetic's latest models


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KARA have been selected as the latest models for Coreana cosmetic brand. The four beautiful idols are to promote their line, LAVIDA, which uses the concept of ‘Smart Skin Science’.

They are scheduled to start promoting the skin care product in February. Besides the the them, beautiful actress Kim Haneul has also been selected as a LAVIDA model.

KARA had previously become models for Thai cosmetic brand Mistine BB Wonder Compact, and Nature Republic. They also have their own perfume brand ‘K5J’ or ‘KARA 5 Jewels’.    

 

Meanwhile, they are also busy with individual activities, such as, Goo Hara with ‘HARA ON&OFF’ variety show, and Youngji on ‘Roommate 2′.      

 

Source: ttwigo

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coreana chose kara to be their hallyu representative to enter the china market in 2015. the $600M KRW contract is for a year and kara is to begin cf promotional shooting in feb.

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Edited by red4summer
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modelling for a cosmetic product in a new country is good publicity. i wonder if the contract includes those like they did for k5j. however to break into the mainland chinese entertainment industry, we need a chinese entertainment agency to come forward. for kara, it's a bit too late and hence it's in their best interest to stay with japan.

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